Chase Uses 3D Printing for Mainstream Advertising

Posted by Editor On June - 12 - 2018

Chase Bank has recently spun a customer success story into a national advertisement for desktop 3D printing.

Launched in late 2017, the Chase Bank advertising campaign, “The Completely Adaptable Financial Strategy,” describes Annie, a Chase Bank customer, through her mid-career job change from tech guru to animal prosthetic designer using 3D printers to make her dream happen.

The commercial features close-up visuals of both CAD use and FDM 3D printing complete with the whirring of the step motors. Until now, few have witnessed 3D printing outside of sparse news reports. Now with this commercial, featured recently in the advertising pocket of the U.S. and North Korean Summit on major channels, Americans will now get an up close exposure to the capabilities and ease-of-use of desktop 3D printers. Let alone figure them in possible career changes.

View the commercial campaign online here at https://youtu.be/t3vyadi4okY and https://youtu.be/sY5OmuLaeQk